Enquirer Consulting GroupPrepared for Winter Sun
You have built stores for New Balance, ASICS, ECCO and Gentle Monster across Asia. North American retail teams have not heard of you yet. We fix that in four months, then you own the machine.
Winter Sun designs, manufactures and installs retail store fixtures and environments under one roof: design, prototyping, metal, wood, lacquer, packaging, global delivery and store maintenance.
Brands you already build for: New Balance, ASICS, Onitsuka Tiger, Mizuno, ECCO, Clarks, Keds, Gentle Monster, Jimmy Choo, Coccinelle, Mandarina Duck, Esprit, HEYTEA, Seesaw, 52TOYS, LEGO. Many of them run hundreds of stores across the United States and Canada. The buyers who sign off those stores do not know Winter Sun yet.
A retail brand's store development team does not source a fixture partner from a marketplace listing. For a multi-store rollout they need a named contact, a factory they trust and a conversation that starts before the next opening.
The channels North American buyers live on are the ones a Chinese company cannot operate reliably from home.
A good first reply goes cold when the answer takes days, or arrives in the wrong tone for a US buyer.
Toronto and New York are 12 to 13 hours behind Shanghai. Meetings around a trade show get booked weeks ahead, by people who are awake when the buyer is.
Without a person in the region who owns the pipeline, the new market stays a project instead of becoming a sales unit.
The US and Canadian store development, visual merchandising and retail construction teams at the brands you already serve in Asia, and their direct peers. The easiest conversation to open: the factory is already approved somewhere in their company.
Premium and contemporary brands rolling out or refreshing stores across US malls, flagship streets and Canadian cities. Gentle Monster, Jimmy Choo and Coccinelle are your existing references in this world.
Multi-site coffee and tea concepts, toy and collectibles retailers, and fast-growing lifestyle chains that open stores on a program. Your HEYTEA, Seesaw, 52TOYS and LEGO work is the proof here.
The US and Canadian design agencies and general contractors who specify and buy fixtures on behalf of brands. One agency relationship can bring many brands. A channel, not just a customer.
This is the starting map, built from your profile. On the first call we refine it with you: which brands to lead with, which regions of the US and Canada, and which segments to hold back for later.
The outreach runs from outside China, in US English, on infrastructure we build and manage. Winter Sun's team only steps in when a buyer is warm and wants to talk.
Named contacts at the brands, studios and contractors in the four segments. Verified, then approved by you before anyone is contacted.
LinkedIn and email outreach in US English, run on outreach profiles and sending domains we manage. Every message is written for the person, not a template.
An English-speaking appointment setter on our team answers within hours, qualifies the buyer and books the meeting.
You get the booked meeting and a summary of what the buyer wants, delivered to your team in the tool you already use. The first hello is already done.
Before any North American show you attend, we contact the brands and studios going ahead of time, so your calendar is full on day one.
We design and staff a complete North American sales unit for Winter Sun. The buyer map, the messaging, the outreach engine, the reply desk, the operator.
We run it in-market for a fixed four months and prove it on real conversations and booked meetings, not slides.
We hand over the playbook, the tooling, the dashboards and a trained operator. Winter Sun owns it. If you would rather we keep running it, there is an optional managed service.
The four segments above turned into named, verified contacts: brands, design studios and contractors, with the right titles at each. Refreshed as the campaign learns which doors open.
LinkedIn and cold email at scale, in US English, on infrastructure we own and manage. Run by Enquirer AI, the outbound engine inside Enquirer Consulting Group. Trade-show meeting booking is part of it.
The Winter Sun story told the way a North American store development director reads it: the brands, the factory, the one-roof model, the lead times. Plus a reply desk that answers in fluent English within hours.
A person who runs the unit day to day, trained during the engagement and handed over to Winter Sun with the playbook and the dashboards. The new region becomes a sales unit you own, not a project we run.
Buyer map approved by you. Messaging signed off. Outreach profiles, sending domains and the reply desk stood up. Your team's handoff into WeChat or DingTalk agreed.
Outreach running across the first two segments. First warm conversations and booked meetings, visible to you in a live dashboard as they land.
The segments that respond get more volume. Meetings booked ahead of your next North American show. Operator shadowing every step.
Playbook, tooling, dashboards and the trained operator transferred to Winter Sun. You own the unit. Managed service available if you want us to stay on the tools.
Our reference clients are US manufacturers and distributors with a strong product and no outbound engine, selling to buyers who did not know them yet. That is Winter Sun's position in North America today.
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
Tools like Enquirer AI allow us to personalize outreach at scale in a way that simply wasn’t possible before.
Thirty minutes with Winter Sun's leadership, Ting Zhou and our founders, in English and Chinese. We walk the buyer map together, agree which brands to lead with, and decide whether a four-month build is the right move.
Book the first conversationNo pricing on this page. We scope and price live on a later call, built for Winter Sun. This page shows enough to decide whether the conversation is worth having.